Evolution
not Revolution

Last year, Fine Design developed a new website for England Marketing and as part of their ongoing brand development, a new versatile brochure has just been designed. These two elements represent a brand refresh for England Marketing who want to keep their approach up to date whilst not carrying out a total rebrand...

If a brand is well respected and well known, it does not make sense to change everything. Managing Director, Jan England believes in an evolutionary, rather than revolutionary, approach. “It’s a question of moving with the times, enhancing and improving the best bits of what you already have, to adapt and change to suit the environment.

Darwinism at its best! If it works in the natural world, it makes sense that it will work in the commercial world”.

Early indications suggest that clients really like the crisp simplicity of the new branding. It reflects the character of England Marketing in the way in which it carries out its business. The strong images on both the website and brochure, highlight the key industry sectors that England Marketing is known for its work in food, agriculture, the environment and heritage. The well respected market research agency is increasingly focused on working in these sectors with sustainability and the preservation of our natural heritage being at the core of their business.

Sustainable marketing collateral with longevity has been designed to reflect this trend.